So you have a website for your company and you have heard that one of the sure ways to ensure you are getting the right clients is by maximizing on SEO. In this industry, it is possible for you to fall into the hands of a scam who fraud your company. A good SEO is not really that hard to find but the internet being very easily accessible, there are many self-made experts who will not shy from declaring themselves, experts. With the wrong company, you can be sure that your website is bound to suffer both in the short term and long term as not only will you not be getting the traffic that you want but you will also not be meeting your internet objectives.
At Top Spot SEO, we take SEO maximization very seriously and have gone an extra step in ensuring you are able to identify some of the warning signs with an SEO company.
- If it’s too good to be true, it probably is
There is no SEO company that is able to make your website rankings first the minute you start with them. Or a company that can simply use ambiguous links and suddenly your website is at the top of search engines. The way SEO works, it needs a lot of dedication, time and patience before you can even be ranked among one of the top websites. The last thing you need is an SEO company that will get your website blacklisted. And as they say if the deal is too good…
- Lack of references
In every industry and in every business, a reference is a must. As we have previously discussed, the internet has more than its fair share of scams who you should work very hard in ensuring they don’t get their hands on your website. A good company should be able to give you a list of previous companies that they have worked with as well as the success rates. They should also, on some level, be able to explain to you the challenges that they might have experienced and what made SEO maximization a success.
- Lack of industry experience
SEO is not an ordinary industry. The game is always changing. As much as there are genuine companies out there who might not have much needed experience, this is just one of the things to look into before settling on any one. A company that has been in the industry understands the dynamics of SEO maximization
- Lack of clearly defined milestones
A good SEO company should be able to give you clearly defined variables concerning your SEO project. They should to give you the dates and the how on how your milestones are going to be achieved.